How Swedish Startups Are Disrupting Silicon Valley

By Fredric Cederberg
 If someone had said ten years ago that a wave of Swedish startups would reshape Silicon Valley , most people would have shrugged and pointed to the usual giants: San Francisco, Palo Alto, Menlo Park. But here we are in 2025, and a surprising number of innovations shaking up the American tech world have the same thing in common — they were born in Sweden . It didn’t happen overnight. Swedish tech culture has been quietly maturing for decades, fuelled by a mix of strong engineering traditions, generous support for research, and a mindset that values solving real-world problems rather than just building the next shiny app. Today, that combination is paying off, and Silicon Valley has started paying close attention. A New Kind of Startup Mindset One of the biggest reasons Swedish companies are making noise in the U.S. is the way they approach innovation. Swedish founders tend to build slowly, test carefully, and create products that are genuinely meant to last. It’s a contrast t...
By Fredric Cederberg


Famous Swedes in the USA:  
Alexander Samuelsson: The Designer Behind the Iconic Coca-Cola Bottle



Alexander Samuelsson grew up in Kungälv, just outside of Gothenburg, Sweden, and emigrated to the United States at the age of 21 in 1883. Even before leaving Sweden, Samuelsson had worked in the glassmaking industry, and he continued in the same profession upon arriving in America. After nearly 30 years in the country, in 1915, Samuelsson was a top executive at Chapman Root Bottling Company in Illinois, where the original design for Coca-Cola's famous glass bottle was created, inspired by the shape of a cocoa bean.



Samuelsson's name appears on the patent for the bottle, but it remains unclear whether he was personally responsible for the design. Despite this significant contribution to one of the most recognizable brands in the world, Samuelsson did not earn any substantial financial rewards from the design. He passed away in the United States in 1934 at the age of 72.


Warm United Regards Fredric 

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